Privacy Policy

Personal data (hereinafter referred to as “data”) is processed by us only as necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there.

In accordance with Art. 4 no. 1. of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to only as “GDPR”), “processing” shall mean any operation or set of operations which is performed upon personal data, whether or not by automated means, such as collection, recording, organization, arrangement, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

With the following privacy policy, we inform you in particular about the nature, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide either alone or jointly with others on the purposes and means of processing. In addition, we inform you below about the third-party components used by us for optimization purposes and to increase the quality of use, insofar as third parties process data on their own responsibility.

Our privacy policy is structured as follows:

I. Information about us as the responsible party
II. rights of users and data subjects
III. Information on data processing

I. Information about us as the responsible party

Responsible provider of this website in the sense of data protection law is:

SWT Media & Software GmbH
Nürnberger Str. 7
15738 Zeuthen

Telefon: +49 (0) 30 – 40 36 38 90
E-Mail: [email protected]

Data protection officer at the provider:

Mr. Alexander Scherbaum

[the following information must be completed if an external data protection officer has been appointed].

Nürnberger Str. 7
15738 Zeuthen
Germany

Telephone: +49 (0) 30 – 40 36 38 90
E-Mail: [email protected]

II. Rights of users and data subjects

With regard to the data processing described in more detail below, users and data subjects have the right to:

  • to confirmation as to whether data concerning them is being processed, to information about the data being processed, to further information about the data processing and to copies of the data (cf. also Art. 15 DSGVO);
  • to correct or complete incorrect or incomplete data (cf. also Art. 16 GDPR);
  • to the immediate erasure of the data concerning them (cf. also Art. 17 GDPR), or, alternatively, insofar as further processing is required pursuant to Art. 17 (3) GDPR, to restriction of processing in accordance with Art. 18 GDPR
  • to receive the data concerning them and provided by them and to transfer this data to other providers/controllers (cf. also Art. 20 GDPR);
  • to lodge a complaint with the supervisory authority if they are of the opinion that the data concerning them is being processed by the provider in breach of data protection provisions (cf. also Art. 77 GDPR).

In addition, the Provider is obliged to inform all recipients to whom data has been disclosed by the Provider about any correction or deletion of data or restriction of processing that takes place on the basis of Articles 16, 17 (1), 18 GDPR. However, this obligation does not exist insofar as this notification is impossible or involves a disproportionate effort. Notwithstanding the above, the user has a right to information about these recipients.

Likewise, users and data subjects have the right to object to the future processing of data concerning them in accordance with Art. 21 GDPR, insofar as the data is processed by the provider in accordance with Art. 6 (1) f) GDPR. In particular, an objection to data processing for the purpose of direct marketing is permitted.

III. Information on data processing

Your data processed during the use of our website will be deleted or blocked as soon as the purpose of the storage no longer applies, the deletion of the data does not conflict with any statutory retention obligations and no other information on individual processing procedures is provided below.

Server data

For technical reasons, in particular to ensure a secure and stable Internet presence, data is transmitted by your Internet browser to us or to our web space provider. With these so-called server log files, among other things, the type and version of your Internet browser, the operating system, the website from which you have accessed our website (referrer URL), the website(s) of our website that you visit, the date and time of the respective access and the IP address of the Internet connection from which the use of our website takes place are collected.

The data collected in this way is stored temporarily, but not together with other data from you.

This storage takes place on the legal basis of Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website.

The data will be deleted again after seven days at the latest, unless further storage is required for evidentiary purposes. Otherwise, the data is exempt from deletion in whole or in part until final clarification of an incident.

Cookies

a) Session cookies/session cookies

We use so-called cookies with our internet presence. Cookies are small text files or other storage technologies that are placed and stored on your end device by the Internet browser you use. Through these cookies, certain information from you, such as your browser or location data or your IP address, is processed to an individual extent.  

This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offer of a shopping cart function.

The legal basis for this processing is Art. 6 para. 1 lit b.) GDPR, insofar as these cookies data are processed for contract initiation or contract execution.

If the processing does not serve the initiation or execution of a contract, our legitimate interest lies in improving the functionality of our website. The legal basis is then Art. 6 para. 1 lit. f) GDPR.

When you close your Internet browser, these session cookies are deleted.

b) Third-party cookies

Where applicable, cookies from partner companies with which we cooperate for the purpose of advertising, analysis or the functionalities of our website are also used with our website.

The details of this, in particular the purposes and legal bases of the processing of such third-party cookies, please refer to the following information.

c) Elimination possibility

You can prevent or restrict the installation of cookies by setting your internet browser. Likewise, you can delete already stored cookies at any time. However, the steps and measures required for this depend on your specific Internet browser used. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. In the case of so-called Flash cookies, however, processing cannot be prevented via the browser settings. Instead, you must change the settings of your Flash player. The steps and measures required for this also depend on the specific Flash player you use. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support.

However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be fully used.

Customer account / registration feature

If you create a customer account with us via our website, we will collect and store the data you entered during registration (e.g. your name, address or e-mail address) exclusively for pre-contractual services, for the fulfillment of the contract or for the purpose of customer care (e.g. to provide you with an overview of your previous orders with us or to be able to offer you the so-called notepad function). At the same time, we then store the IP address and the date of your registration along with the time. Of course, this data will not be passed on to third parties.

In the course of the further registration process, your consent to this processing will be obtained and reference will be made to this privacy policy. The data collected by us in this process will be used exclusively for the provision of the customer account. 

Insofar as you consent to this processing, Art. 6 para. 1 lit. a) GDPR is the legal basis for the processing.

If the opening of the customer account also serves pre-contractual measures or the fulfillment of the contract, the legal basis for this processing is also Art. 6 para. 1 lit. b) GDPR .

In accordance with Art. 7 (3) GDPR , you may revoke your consent to the opening and maintenance of the customer account at any time with effect for the future. To do this, you only need to inform us of your revocation.

The data collected in this respect will be deleted as soon as processing is no longer necessary. However, we must observe retention periods under tax and commercial law.

Newsletter

If you register for our free newsletter, the data you requested for this purpose, i.e. your e-mail address and – optionally – your name and address, will be transmitted to us. At the same time, we store the IP address of the Internet connection from which you access our website as well as the date and time of your registration. During the further registration process, we will ask for your consent to send you the newsletter, describe the content in detail and refer to this privacy policy. We use the data collected in this process exclusively for sending the newsletter – in particular, they are therefore not passed on to third parties.

The legal basis for this is Art. 6 para. 1 lit. a) GDPR.

In accordance with Art. 7 (3) GDPR, you can revoke your consent to receive the newsletter at any time with effect for the future. To do so, you simply need to inform us of your revocation or click on the unsubscribe link contained in each newsletter.

Contact requests / contact possibility

If you contact us via contact form or e-mail, the data you provide will be used to process your request. The provision of the data is necessary for processing and answering your request – without their provision, we can not answer your request or at best limited.

The legal basis for this processing is Art. 6 para. 1 lit. b) GDPR.

Your data will be deleted if your inquiry has been answered conclusively and the deletion does not conflict with any legal obligations to retain data, e.g. in the case of subsequent contract processing.

Online job applications / publication of job advertisements

We offer you the opportunity to apply to us via our website. For these digital applications, your applicant and application data will be collected and processed electronically by us for the purpose of handling the application process.

The legal basis for this processing is Section 26 (1) p. 1 BDSG in conjunction with Art. 88 (1) GDPR. Art. 88 para. 1 GDPR.

If an employment contract is concluded after the application process, we will store the data you provided during the application in your personnel file for the purpose of the usual organizational and administrative process – this, of course, in compliance with the more extensive legal obligations.

The legal basis for this processing is also Section 26 (1) sentence 1 BDSG in conjunction with Art. 88 (1) GDPR. Art. 88 para. 1 GDPR.

If an application is rejected, we automatically delete the data provided to us two months after notification of the rejection. However, the data will not be deleted if it is required to be stored for a longer period of up to four months or until the conclusion of legal proceedings due to statutory provisions, e.g. due to the obligation to provide evidence in accordance with the AGG.

The legal basis in this case is Art. 6 (1) f) GDPR and § 24 (1) No. 2 BDSG. Our legitimate interest lies in the legal defense or enforcement.

If you expressly consent to a longer storage of your data, e.g. for your inclusion in a database of applicants or interested parties, the data will be further processed based on your consent. The legal basis is then Art. 6 para. 1 lit. a) GDPR. However, you can of course revoke your consent at any time in accordance with Art. 7 (3) GDPR by declaration to us with effect for the future.

Raffle

We offer you the opportunity to participate in competitions via our website. If you participate in one of our competitions, the data you enter when participating will be processed without your further consent, but of course exclusively for the implementation and processing of the respective competition.

In the context of the processing of the competition, we will pass on your data to the transport company commissioned with the delivery of the goods or to a financial service provider, insofar as the transfer is necessary for the delivery or payment of your prize. If your data is published in the event of a win, you will be informed of this as part of the declaration of consent.

The legal basis for the transfer of the data is then Art. 6 para. 1 lit. b) GDPR.

You can revoke your consent to the processing of data for participation in our competitions at any time with effect for the future in accordance with Art. 7 (3) GDPR. To do this, you only need to inform us of your revocation.

Twitter

We maintain an online presence on Twitter to present our company and our services and to communicate with customers/prospects. Twitter is a service of Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.

In this respect, we would like to point out that there is a possibility that user data may be processed outside the European Union, in particular in the USA. This may pose increased risks for users in that, for example, it may be more difficult to access the user data at a later date. We also do not have access to this user data. The access option lies exclusively with Twitter.

You can find Twitter’s privacy policy at https://twitter.com/en/privacy.

YouTube

We maintain an online presence on YouTube to present our company and our services and to communicate with customers/prospects. YouTube is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA.

In this respect, we would like to point out that there is a possibility that user data may be processed outside the European Union, in particular in the USA. This may pose increased risks for users in that, for example, it may be more difficult to access the user data at a later date. We also do not have access to this user data. The access option lies exclusively with YouTube.

You can find YouTube’s privacy policy at https://policies.google.com/privacy

LinkedIn

We maintain an online presence on LinkedIn to present our company and our services and to communicate with customers/prospects. LinkedIn is a service of LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA.

In this respect, we would like to point out that there is a possibility that user data may be processed outside the European Union, in particular in the USA. This may pose increased risks for users in that, for example, it may be more difficult to access the user data at a later date. We also do not have access to this user data. The access option lies exclusively with LinkedIn.

You can find LinkedIn’s privacy policy at https://www.linkedin.com/legal/privacy-policy

Facebook

We operate a company presence on the Facebook platform to advertise our products and services and to communicate with interested parties or customers.

On this social media platform, we are jointly responsible with Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Facebook’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations arise, is available under the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the processing of personal data that takes place as a result and is reproduced below is Art. 6 para. 1 lit. f DSGVO. Our legitimate interest is the analysis, communication, sales and promotion of our products and services.

The legal basis may also be the user’s consent pursuant to Art. 6 (1) a DSGVO vis-à-vis the platform operator. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 (3) DSGVO.

When our online presence is called up on the Facebook platform, user data (e.g. personal information, IP address, etc.) is processed by Facebook Ireland Ltd. as the operator of the platform in the EU.

This user data is used for statistical information about the use of our company presence on Facebook. Facebook Ireland Ltd. uses this data for market research and advertising purposes and to create profiles of the users. On the basis of these profiles, it is possible for Facebook Ireland Ltd., for example, to advertise users within and outside of Facebook according to their interests. If the user is logged into his account on Facebook at the time of the call, Facebook Ireland Ltd. can also link the data with the respective user account.

If the user contacts us via Facebook, the personal data entered by the user on this occasion will be used to process the inquiry. The user’s data will be deleted by us, provided that the user’s inquiry has been conclusively answered and there are no legal retention obligations, such as in the case of subsequent contract processing.

Cookies may also be set by Facebook Ireland Ltd. to process the data.

If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been stored can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the browser settings, but by the corresponding setting of the Flash player. If the user prevents or restricts the installation of cookies, this may mean that not all functions of Facebook can be fully used.

For more details on processing activities, how to stop them, and how to erase the data processed by Facebook, please refer to Facebook’s Data Policy:

https://www.facebook.com/privacy/explanation

It is not excluded that processing by Facebook Ireland Ltd. also takes place via Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Instagram

To advertise our products and services and to communicate with interested parties or customers, we operate a company presence on the Instagram platform.

On this social media platform, we are jointly responsible with Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Instagram’s data protection officer can be reached via a contact form:

https://www.facebook.com/help/contact/540977946302970

We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations arise, is available under the following link:

https://www.facebook.com/legal/terms/page_controller_addendum

The legal basis for the processing of personal data that takes place as a result and is reproduced below is Art. 6 para. 1 lit. f DSGVO. Our legitimate interest is the analysis, communication, sales and promotion of our products and services.

The legal basis may also be the user’s consent pursuant to Art. 6 (1) a DSGVO vis-à-vis the platform operator. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 (3) DSGVO.

When calling up our online presence on the Instagram platform, data of the user (e.g. personal information, IP address, etc.) is processed by Facebook Ireland Ltd. as operator of the platform in the EU.

This user data is used for statistical information about the use of our company presence on Instagram. Facebook Ireland Ltd. uses this data for market research and advertising purposes and to create profiles of the users. Based on these profiles, it is possible for Facebook Ireland Ltd., for example, to advertise users within and outside of Instagram based on their interests. If the user is logged into his account on Instagram at the time of the call, Facebook Ireland Ltd. can also link the data with the respective user account.

If the user contacts us via Instagram, the personal data entered by the user on this occasion will be used to process the request. The user’s data will be deleted by us if the user’s inquiry has been conclusively answered and there are no legal retention obligations, such as in the case of subsequent contract processing.

Cookies may also be set by Facebook Ireland Ltd. to process the data.

If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been stored can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the browser settings, but by the corresponding setting of the Flash player. If the user prevents or restricts the installation of cookies, this may mean that not all functions of Facebook can be fully used.

More details about the processing activities, their prevention and the deletion of the data processed by Instagram can be found in Instagram’s data policy:

https://help.instagram.com/519522125107875

It is not excluded that processing by Facebook Ireland Ltd. also takes place via Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA.

Linking social media via graphic or text link

We also advertise on our website presences on the social networks listed below. The integration takes place via a linked graphic of the respective network. The use of this linked graphic prevents a connection to the respective server of the social network from being automatically established when a website with a social media advertisement is called up in order to display a graphic of the respective network itself. Only by clicking on the corresponding graphic will the user be redirected to the service of the respective social network.

After the user has been forwarded, information about the user is collected by the respective network. It cannot be ruled out that the data collected in this way is processed in the USA.

This is initially data such as IP address, date, time and page visited. If the user is logged into his user account of the respective network during this time, the network operator may be able to assign the collected information of the specific visit of the user to the personal account of the user. If the user interacts via a “Share” button of the respective network, this information can be stored in the user’s personal user account and may be published. If the user wants to prevent the collected information from being directly assigned to his user account, he must log out before clicking on the graphic. In addition, it is possible to configure the respective user account accordingly.

The following social networks are integrated into our site by linking:

Facebook

Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Irland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.

Privacy policy: https://www.facebook.com/policy.php

Twitter

Twitter Inc, 795 Folsom St., Suite 600, San Francisco, CA 94107, USA

Privacy policy: https://twitter.com/privacy

YouTube

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Irland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA

Privacy policy: https://policies.google.com/privacy

LinkedIn

LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Irland, a subsidiary of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085 USA.

Privacy policy: https://www.linkedin.com/legal/privacy-policy

Instagram

Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc., 1601 S. California Ave., Palo Alto, CA 94304, USA.

Privacy policy: https://help.instagram.com/519522125107875

Google Analytics

We use Google Analytics on our website. This is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our website.

Usage and user-related information, such as IP address, location, time or frequency of visits to our website, is transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. This function allows Google to truncate the IP address within the EU or EEA.

The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data may also be used to provide other services related to the use of our website and the use of the Internet.

Google states that it does not associate your IP address with any other data. In addition, Google provides you with further information on data protection law, for example on the possibilities of preventing the use of data. https://www.google.com/intl/de/policies/privacy/partners

In addition, Google offers under https://tools.google.com/dlpage/gaoptout?hl=de

a so-called deactivation add-on together with further information on this. This add-on can be installed with the most common Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on tells the JavaScript (ga.js) of Google Analytics that information about the visit to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analytics services. If and which other web analytics services are used by us, you will of course also find out in this privacy policy.

Google-Maps

On our website, we use Google Maps to display our location and to create directions. This is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.

If you call up the Google Maps component integrated into our website, Google stores a cookie on your end device via your Internet browser. In order to display our location and to create directions, your user settings and data are processed. Here, we cannot exclude that Google uses servers in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in optimizing the functionality of our website.

The connection to Google established in this way enables Google to determine from which website your request was sent and to which IP address the directions are to be sent.

If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under the item “Cookies”.

In addition, the use of Google Maps and the information obtained via Google Maps is subject to the Google Terms of Use https://policies.google.com/terms?gl=DE&hl=de and the Terms and Conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.

Furthermore Google offers under

https://adssettings.google.com/authenticated

https://policies.google.com/privacy

further information.

Google reCAPTCHA

On our website, we use Google reCAPTCHA to check and prevent interactions on our website by automated access, e.g. by so-called bots. This is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

Through this service, Google can determine from which website a request is sent as well as from which IP address you use the so-called reCAPTCHA input box. In addition to your IP address, Google may also collect other information that is necessary for offering and guaranteeing this service.   

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the security of our website and in the defense against unwanted, automated access in the form of spam or similar.

Furthermore Google offers under

https://policies.google.com/privacy

further information on the general handling of your user data.

Google Fonts

On our website, we use Google Fonts to display external fonts. This is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the optimization and economic operation of our website.

Through the connection to Google established when you call up our website, Google can determine from which website your request has been sent and to which IP address the display of the font is to be transmitted.

Google offers under

https://adssettings.google.com/authenticated

https://policies.google.com/privacy

further information, in particular on the possibilities of preventing the use of data.

FontAwesome

In order to display fonts and visual elements of our website, we use the external fonts of FontAwesome. FontAwesome is a service provided by the Fonticons Inc, 6 Porter Road, Apartment 3R, Cambridge, MA 02140, USA, hereinafter referred to as “FontAwesome”.

When you access our website, a connection is established to the FontAwesome server in the USA to enable and update the display of fonts and visual elements.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the optimization and economic operation of our website.

Through the connection to FontAwesome’s server established when you call up our website, FontAwesome can determine from which website your request was sent and to which IP address the font display is to be transmitted.

FontAwesome offers at

https://fontawesome.com/privacy

further information, in particular on the possibilities of preventing the use of data.

YouTube

We use YouTube on our website. This is a video portal of YouTube LLC, 901 Cherry Ave, 94066 San Bruno, CA, USA, hereinafter referred to as “YouTube”.

YouTube is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

We use YouTube in connection with the “Enhanced Privacy Mode” function to show you videos. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the quality improvement of our website. According to YouTube, the “enhanced data protection mode” function means that the data described in more detail below is only transmitted to the YouTube server when you actually start a video.

Without this “Enhanced Privacy”, a connection to the YouTube server in the USA is established as soon as you call up one of our Internet pages on which a YouTube video is embedded.

This connection is necessary in order to display the respective video on our website via your internet browser. In the course of this, YouTube will at least record and process your IP address, the date and time, and the website you visited. In addition, a connection to Google’s advertising network “DoubleClick” is established.

If you are logged into YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you want to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account.

For the purpose of functionality and analysis of user behavior, YouTube permanently stores cookies on your end device via your internet browser. If you do not agree with this processing, you have the option to prevent the storage of cookies by a setting in your Internet browser. You can find more information on this above under “Cookies”.

Google provides further information on the collection and use of data as well as your rights and protection options in this regard in the information available at

Google provides further information on the collection and use of data as well as your rights and protection options in this regard in the data protection notices available at https://policies.google.com/privacy.

Vimeo

We use “Vimeo” on our website to display videos. This is a service of Vimeo, LL C, 555 West 18th Street, New York, New York 10011, USA, hereinafter referred to as “Vimeo”.

Partial processing of user data takes place on Vimeo servers in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the quality improvement of our website.

If you visit a page of our website in which a video is embedded, a connection to the servers of Vimeo in the USA is established to display the video. For technical reasons, it is necessary that Vimeo processes your IP address. In addition, the date and time of your visit to our website are also recorded.

If you are logged in to Vimeo at the same time as you visit one of our websites in which a Vimeo video is embedded, Vimeo may assign the information collected in this way to your personal user account there. If you want to prevent this, you must either log out of Vimeo before visiting our website or configure your user account with Vimeo accordingly.

For the purpose of functionality and usage analysis, Vimeo uses the web analytics service Google Analytics. Google Analytics stores cookies on your end device via your Internet browser and sends information about the use of our website, in which a Vimeo video is embedded, to Google. It cannot be ruled out that Google processes this information in the USA.

If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under the item “Cookies”.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the quality improvement of our website and in the legitimate interest of Vimeo to statistically analyze user behavior for optimization and marketing purposes.

Vimeo offers under
http://vimeo.com/privacy
further information on the collection and use of data and on your rights and options for protecting your privacy.

Amazon Affiliate Program

We use the AMAZON affiliate program on our website. This is a service of Amazon Europe Core S.à r.l., 5 Rue Plaetis, L -2338 Luxembourg.  Through the AMAZON affiliate program, advertisements from Amazon.de are placed on our website. If you click on one of these advertisements, you will be redirected to the corresponding offer on the AMZON Internet portal. If you subsequently decide to purchase the advertised product, we will receive a “commission” from Amazon.

In order to enable this service, Amazon uses cookies. With the help of these cookies, Amazon can track that you have been redirected from our website to the AMAZON Internet portal.

Amazon offers at https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010
further data protection information.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in ensuring the processing and payment of our commission claims by Amazon.

If you do not agree with this processing, you have the option to prevent the storage of cookies by a setting in your Internet browser. You can find more information on this above under “Cookies”.

Google AdWords with Conversion-Tracking

In our website, we use the advertising component Google AdWords and the so-called conversion tracking. This is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

We use conversion tracking for targeted advertising of our offer. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our website.

If you click on an ad placed by Google, the conversion tracking we use saves a cookie on your terminal device. These so-called conversion cookies lose their validity after 30 days and do not serve to identify you personally.

If the cookie is still valid and you visit a specific page of our website, both we and Google can evaluate that you have clicked on one of our ads placed on Google and that you have subsequently been redirected to our website.

Through the information obtained in this way, Google provides us with statistics about the visit to our website. In addition, we receive information about the number of users who have clicked on our ad(s) and about the pages of our website subsequently accessed. However, neither we nor third parties who also use Google AdWords will be able to identify you in this way.

Through the appropriate settings of your Internet browser, you can also prevent or restrict the installation of cookies. At the same time, you can delete already stored cookies at any time. However, the steps and measures required for this depend on your specific Internet browser used. Therefore, if you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support.

Furthermore, Google also offers

https://services.google.com/sitestats/de.html

https://www.google.com/policies/technologies/ads/

http://www.google.de/policies/privacy/

further information on this topic and in particular on the options for preventing the use of data.

Google Remarketing or Google “Similar Audiences” Component

We use the remarketing or “similar target groups” function on our website. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”.

We use this feature to serve interest-based, personalized advertising on third-party websites that also participate in Google’s advertising network.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our website.

To enable this advertising service, Google stores a cookie with a numerical sequence on your terminal device during your visit to our website via your internet browser. This cookie records both your visit and the use of our website in anonymized form. However, no personal data is passed on in the process. If you subsequently visit the website of a third party that also uses the Google advertising network, advertisements may appear that relate to our website or our offers there.

To permanently disable this function, Google offers for the most common internet browsers a browser plugin.

https://www.google.com/settings/ads/plugin

Likewise, the use of cookies from certain providers, for example,

http://www.youronlinechoices.com/uk/your-ad-choices

or

http://www.networkadvertising.org/choices/

via Opt-out

Through cross-device marketing, Google may be able to track your usage behavior across multiple devices, so that you may be shown interest-based, personalized advertising even if you switch devices. However, this requires that you have consented to the linking of your browsing history with your existing Google account.

Google provides further information on Google Remarketing at

https://www.google.com/privacy/ads/